The story of Maison Jean Loron began more than 300 years ago in 1711, with Jean Loron in the village of Chénas, located in the heart of the steep hills of Beaujolais. Many people in the area at this time worked in different types of farming, including Jean Loron’s parents. Wanting to branch out, Jean decided to specialise in viticulture. He began by vinifying small parcels from Beaujolais and Burgundy, with the aim of obtaining the perfect raw material to create superior quality wines.
Almost a century later in 1821, his grandson, Jean-Marie, became aware of the wines’ potential. When he took over the estate, he decided to set up his business in Pontanevaux, close to the railways for easy transport of the wines. Over the years, Jean Loron’s descendants have built solid partnerships with some prestigious names across Europe and beyond.
After three centuries of tradition and boldness, the Maison has remained close to its roots with 180 hectares of vines certified High Environmental Value. Maintaining the vines’ vital balance is their mission. The process varies between innovative methods in the restructured vines and traditional methods in the very old, renowned vines, but always while respecting the land they farm on. All the vineyards and estates of Maison Jean Loron are certified High Environmental Value Level 3 and they have also taken steps to convert more than 30 hectares of vines to organic farming.
In 2016, Xavier Barbet, an eighth generation Loron, handed over the reins of the winery to Philippe Bardet, who remains the director of the company today. Philippe is originally from Beaujolais and has dedicated more than thirty years to the service of Burgundy and Beaujolais wines. His aim is to further enhance the reputation of the great wines of Maison Jean Loron around the world, while maintaining a relationship of trust with their customers.
A pale golden dress with green highlights characterizes this Pouilly-Fuissé with an intense and complex nose. The aromas of grapefruit and apple that emerge first are complemented by an elegant spicy touch of cinnamon, on a background of toast. The mouth is of a beautiful balance, with a dense material awakened by a saline vivacity. The aromas are expressive, and especially persistent in a fresh and sharp finish.